Better follow the appropriate steps to create ainvoice proformasolid, even without background in management or accounting. With concrete examples and a pragmatic checklist, everyone can quickly grasp what distinguishes a proforma from a quote or a final invoice, secure their export transactions and adjust their model to deal with the typical pitfalls of each sector.
Proforma invoice: Ready-to-use model, essential information and guide applied
Need a legible and compliant proforma invoice, without drowning in paperwork? This guide provides you with directly applicable tips to create, verify and secure your proforma invoice in minutes, accompanied by a template to download (Word, Excel, PDF) validated by professionals. From the start, you'll be able to get back to life!
Immediate downloadable template: speed up creation, avoid fake steps
For self-employed or small businesses, this document is regularly the option to offer a price without commitment. When a teenager wants to sell his games, he does a "price-test": in the pro world, the proforma works exactly on this principle... But with more formalities.
Below you will find a simple model to customize, incorporating all the vital mentions. In practice, the first proforma generally develops less than5 minutesvia this file.
- Adapt it according to your profession or sector, without rebarbativity
- Insert your logo, SIRET number, specific references (e.g. project number)
- Automation is possible on some tools, sometimes100% freefor basic functions (details below)
Download the proforma invoice model (Word, Excel, PDF) – Free, compliant, ready to use
Key point: the recommended validity of a proforma rotates most regularly around30 days. It is better to indicate this duration to reassure both the customer and the supplier.
Summary of key points
- ✅ The proforma invoice is a non-binding document, useful for negotiating, budgeting or securing export.
- ✅ A simple and customizable model allows you to create a proforma in less than 5 minutes.
- ✅ The recommended validity is often 30 days, to be clearly stated on the document.
What is a proforma bill?
The proforma invoice is used to communicate a price or a sales simulation, without triggering an immediate obligation or commitment. In concrete terms, we are talking about a "bruillon" version designed to convince, budget or prepare a transaction abroad.
It is clearly different from the traditional invoice: no legal or tax value – no payment required, no accounting and impossible to assign for factoring. In other words, no tax error if the rules are followed.
Practical uses in 2024 (returns to field)
Are you negotiating with a prospect? Prepare an export, sometimes with VAT exemption? Or are you responding to a foreign customer's request for an "official price"? In these cases, the proforma appears as a detailed estimate, without contractual scope.
As a reminder, the contexts in which it brings real security are varied:
- For a large order or for custom projects, it allows to anticipate the conditions of purchase
- In export, it often acts as acustoms clearanceor document required by the freight forwarder
- It is used to pre-validate funding or to obtain acredit customer
- Sometimes it facilitates simulationBudgetin advance of trade discussions
Details shared by a trainer: in some export markets, proforma is required to start shipping, and sometimes a delay of 24 to 48 hours is avoided with this document alone (according to Dougs/Indy returns).
Main differences: proforma invoice, estimate and final invoice

Are you feeling lost? This feeling is relatively common. A comparative table makes it possible to distinguish at a glance the proforma from other documents and to avoid false tax steps.
| Document | Legal value? | Obligation to pay | Main utilities | Mandatory information | Accounting |
|---|---|---|---|---|---|
| Invoice proforma | No | No | Negotiation, export, simulation | Title, coordination, product details, validity, conditions | No |
| Cost | Yes (if signed) | No (unless accepted) | Official commercial proposal | Title, coordination, price, validity period | No |
| Final invoice | Yes | Yes | Payment request, sale completed | All tax/legal statements (CGI s. 289) | Yes |
The last point to note is that the proforma does not affect the tax or the customer's commitment as long as it remains unconverted into an official invoice.
3 errors to avoid absolutely
We regularly see this shortcut: "I sent a proforma, the customer will have to pay." Wrong! Here are three confusions to identify and correct:
- Use "proforma invoice" as a sales invoice: prohibited, regardless of activity
- Do not mentionPRO FORMAin the title and e-mail: indispensable element
- Numbering the proforma as a final invoice: classic error, numbering must be individual (or absent according to the trades)
Tip: Keep in mind this scheme: proforma = simulation / estimate = first proposal / invoice = payment request.
Good to know
I recommend you always mention clearly « PRO FORMA » in the title and when sending by email to avoid legal confusion.
Essential information on a proforma invoice
The question comes back regularly: "What are the points not to omit to be in order, even to export?" One can recommend using an exhaustive checklist, valid for all sectors.
Practical checklist: 8 essentials
Here are the elements to systematically inform in your proforma. Thus, zero compliance errors, even in the face of your international customers.
- Clearly indicate on the document "Facture Proforma" – prefer a bolding at the top of the page
- Add the issue date, and as required, a separate internal number (never final invoices)
- Inform the complete coordinates of each part, SIRET/SIREN andVAT intracom numberfor EU companies
- Describe precisely the goods/services offered (quantity, unit price HT)
- Display the total excluding tax and all taxes included; and note "VAT not applicable, Article 293 B of the CGI" if you are duty-free
- Explicitly: specify payment terms and terms of delivery
- Indicate the period of validity (type "valid 30 days from date")
- Include a statement on the non-accounting value: "Document without legal or accounting value – not worth invoice"
Depending on sectors such asBTP, consulting or exporting e-commerce, other mentions complete the whole: Incoterms, mode of transport, currency, customs clause. A Dougs checklist may have between 15 and 20 points for complex international situations.
Export & VAT cases: special attention
At export, three tricks: systematically specify the country of destination, the currency (when it differs from the euro), add a technical description (useful for customs). The proforma is often used as a customs document: it is best to have it checked by a specialist during a first shipment (Dougs, Pennylane, return customer under24hpossible).
Anecdote: the mention "VAT exemption – export outside EU, art. 262 I CGI" is not an obligation on the proforma but it is strongly recommended, to secure your file in front of the customs.
Downloadable templates and customization tips
Would you like to test or send a proforma tonight? A turnkey model awaits you below (Word, Excel, PDF). You will only have to adjust it according to your activity or products.
| Format | Advantage | Link |
|---|---|---|
| Excel | Practical forautomatic calculations, manage multiple references | Download Excel |
| Word | Visual, very customizable | Download Word |
| Integrity Guarantee:non-modifiableby the final customer | Download PDF |
Another point: some professional software offers a free generator, but pay attention to customization that can be more limited depending on the tool.
Tips for adapting your proforma bill
The ideal is to prepare a customizable basis and then adjust it according to the customer: logo, name of the salesman, file number or contextual details (BTP: construction site, export: customs, consulting: project name).
- Consider using the "Comment" field to detail your specific conditions, discounts or deadlines
- Archive a digital copy even without a guaranteed command avoids time searches
- Send in formatPDFguarantees document integrity, limiting subsequent changes
Back to the educational experience: adopt a standard frame (name of the file "Proforma-client-date") – some pros recommend it to gain organisation during a check or recovery.
FAQ: the questions you ask the most
Curiously, the same questions come up: proforma or quote, VAT or not, how to proceed internationally? Here are the clearest answers for cases of litigation.
What differences between proforma, quotation and invoice?
The proforma does not engage you or the client: it plays the role of simulation. The estimate only commits once signed, a mutual relationship. The invoice itself involves payment and constitutes a formalised commercial and fiscal act.
Illustration: a self-entrepreneur confused proforma and quote, demanding a down payment; She lost the client out of distrust. We regularly notice the importance of making the distinction!
Proforma numbering: mandatory or not?
No, it's not an imperative as for the final invoice, but nothing excludes you from assigning aunique number(e.g. PF2024-007) to facilitate traceability, especially in several proformas to the same customer. One SME official referred to the saving of time to track trade.
Required "VAT" information: export particulars
Free of charge, indicate "VAT not applicable, art. 293B CGI". For export outside the EU: "VAT exempt, Article 262 I CGI". For intra-EU sales: intra-com VAT number of both parties. Sometimes an error of omission rejects the validation of an export file.
Proforma: possible accounting or factoring?
No, this document is not included in the accounting entries or in the request for cash financing (no factoring). Only the final invoice triggers the legal and tax effects. Some professionals stress this point during training.
Free tools to generate a proforma?
Platforms like Dougs (free option for certain functions), Indy or Stripe, offer online templates. Publishing time remains below10 minutesEven for a first try.
Need an accompaniment or step by step check?
Do not hesitate to consult an accountant or the support of a dedicated solution (Dougs announces a response under24hfor more than 1,000 clients according to Trustpilot 4.5). Once the document is validated, you will quickly gain autonomy... which is really rewarding as an entrepreneur!
